Brand Questionnaire

Please find below your brand discovery and identity questionnaire.

The goal of these questions is for me to get to the heart of your business.
In order for me to grow your business, I need to understand its identity, ethos, attitude, values, vision, heart....

Your business must be encapsulated in a brand and this brand must tell a story.

In this story, you must share your values with your audience.

Answering these questions will help me design and build your brand.

Offer well-thought-out answers - you get a well-thought-out (and well-designed) brand.

The better your answers, the better your brand!

Let's get started!

Paul

Intermediate

Let's Design Your Brand

This course 'Let's Design Your Brand' is designed and structured to help us design a strong, memorable and suitable identity for your business.

The 10 brand design elements we will look at in this course are: 

  • Font Choice
  • The Development of your Brand Colour Palette
  • Pattern & Texture
  • Photography
  • Illustration & Iconography
  • Layout
  • Tone
  • Personal Style

A brand is not simply a logo and a logo is not simply a presentable mark or icon on a page.

A strong brand should encapsulate the very essence of your company.
A strong brand should be a foundation which all other forms of marketing sit upon.

The key to a great brand is consistency across all of your company's marketing touchpoints.

Consistency is key! 

Work carefully through each lesson, save research and make notes. Your research and notes will help me design a strong logo and brand for your company. Offer well-thought research, notes and answers for a well-thought-out and well-designed brand - a brand with impact, which will resonate with your customers on a deeper level.

The better your research, sketches and notes, the better your brand!

Let's get started!

Paul

10 Lessons

Intermediate

Progress

Not started

Let's Build Your Website

This course 'Let's Build Your Website' is designed and structured to help 'us' write, design and build your website.

For convenience, I have broken down each element of a well-designed, conversion led website into 10 separate modules.

Answering the questions in each module will help me design and build another section of your website.

Offer well-thought-out answers - you get a well-thought-out (and well-designed) website.

The better your answers, the better your website!

Let's get started!

Paul

11 Lessons

Advanced

Progress

Not started

Let's Build Your Sales Pages

A sales page is your best opportunity to explain your products and services to visitors and make them want to buy. It needs to be attention-grabbing, informative, and persuasive, all at the same time.

And if it’s not optimized for conversions, you’re losing money. That means any marketing and advertising budget you’re spending to promote your products will be wasted.

Let's Build Your Instagram

Instagram content drives more engaged traffic than other visual social content from YouTube or Pinterest. Additionally, Instagram helps you engage with your audience on the social platform, increasing the chance that you can bring customers back for repeat purchases.

Let's Set Up Your Gmail

A step by step guide on setting up your Gmail account in a way which maximises its powerful business tools.

Pen