This course ‘Let’s Design Your Brand’ is designed and structured to help us design a strong, memorable and suitable identity for your business.
The 10 brand design elements we will look at in this course are:
- Font Choice
- The Development of your Brand Colour Palette
- Pattern & Texture
- Illustration & Iconography
- Personal Style
A brand is not simply a logo and a logo is not simply a presentable mark or icon on a page.
A strong brand should encapsulate the very essence of your company.
A strong brand should be a foundation which all other forms of marketing sit upon.
The key to a great brand is consistency across all of your company’s marketing touchpoints.
Consistency is key!
Work carefully through each lesson, save research and make notes. Your research and notes will help me design a strong logo and brand for your company. Offer well-thought research, notes and answers for a well-thought-out and well-designed brand – a brand with impact, which will resonate with your customers on a deeper level.
The better your research, sketches and notes, the better your brand!
Let’s get started!